Trendsetter marketing is a relatively new style of marketing that is rapidly gaining momentum.

Also known as "tastemaker" marketing, the concept is to provide key individuals with new products or access to new services in the hope they will endorse and promote these products or services. These individuals typically have large social and professional spheres and posses great peer influence.

Creative Tank is a leader in trendsetter marketing. We recruit "tastemakers" on your behalf, work on the brief and campaign target, and drive the campaign to fulfilment.