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Creative
Tank look after a wide range of radio-spending clients with differing
advertising objectives, who advertise on local level to full national
campaigns.
Getting
the most out of a radio campaign not only means securing the best
possible price for a 30 second slot but using the medium's strengths
to maximise its potential. This can be as simple as making sure
that the airtime goes out at the times of day when the listener
is most receptive to the message, to creating innovative radio through
such things as sponsorship, promotions, advertorials, infomercials,
web-sites etc.
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